
Sheefa joined MLA College as Senior Marketing Manager in May 2024. In her role, she leads on strategic brand development, digital marketing, and campaign execution to elevate the institution’s visibility and engagement across key markets. With a strong foundation in integrated marketing communications and a proven track record across the education sector, Sheefa focuses on driving student acquisition, enhancing brand equity, and aligning marketing initiatives with institutional goals. She is responsible for orchestrating cross-channel marketing strategies, managing agency relationships, and leveraging data-driven insights to optimize performance. Passionate about education and storytelling, Sheefa combines creative innovation with analytical rigor to deliver impactful campaigns that resonate globally.